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Digital
Strategy

Our Process
Plan

Competition is fierce online. To win you need to Plan, Manage and Optimize digital channels against defined targets. SMART KPIs and a focused investment in content marketing, digital media and experiences. We believe an integrated digital strategy is essential to define new segmentation, Targeting and Positioning for your online value propositions.

Unique visitors
Value per visit
Fan / Followers
Reach

Search engines, social networks, publishers and blogs. Publish and Promote your content, allow sharing to other outposts, networks and influencers. Draw people to your content hub.

Search engines
Social networks
Publisher / Blog
Leads / Lead conversion rate
Time on site
Shares / Comments / Likes
Attract

Be worth finding via clear customer journeys and a content hub that is relevant, inspirationalm useful and creates leads.

Website
Blog
Community / Interactive tools
Sales
Revenue / Profit
Average order value
Convert

Capitalise on marketing investment using CRO, marketing automation and remarketing to ensure contexual revenue drives conversion.

Ecommerce process
Product
Price / promotion
Customer advocacy
Thrilled customers
Marketing
Engage

Thrilled customers are key to social media marketing, social proof, repeat sales and referral, Start your marketing here!

Repeat Purchase (Lifetime value)
Satisfaction and Loyalty
Advocacy

Recent Blog

Publish what you think

Blog
7 Reasons why Indian Brands looking for growth in their E-Commerce business should opt for Shopify Gold
Posted by Jayesh Khagram
January 13, 2018
Shopify has launched Shopify Gold in India in 2017, for rapidly growing and enterprise e-commerce..
Read more
Blog
Great traffic but no conversion on your Ecommerce Store
Posted by Jayesh Khagram
January 13, 2018
First of all, merchant who go online, need to concentrate on developing Brand. Remember one this give...
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Blog
How to Boost Ecommerce Sales on shopify
Posted by Jayesh Khagram
October 20, 2017
Deciding tо build an оnlinе store iѕ a great dесiѕiоn and a ѕоlid buѕinеѕѕ model. Onсе уоu'vе dесidеd on a...
Read more
Blog
Why Shopify is an Ideal platform for Indian Ecommerce Start-ups
Posted by Jayesh Khagram
October 20, 2017
Deciding tо build an оnlinе store iѕ a great dесiѕiоn and a ѕоlid buѕinеѕѕ model. Onсе уоu'vе dесidеd on a...
Read more