As we all know Online marketing behaviour keeps changing, so what’s new this time?
It’s the rise of Visual Content, since it has arrived few years back it continues growing till date. The main reason of Visual Content’s rise is its ability to communicate complex messages very quickly. This is extremely useful to digital marketers hence it is likely to dominate the digital marketing scene this year & in the future too.
The best example can be various Social Media sites such as Facebook Twitter etc. which depend a lot on Visual Content to create more of public engagement. When it comes to Visual Content in blogs even the graphics used on web blog articles are one of the best methods to get the maximum value.
Let’s figure it out how Visual Content is better than text?
Visual Content gives a better understanding as information is communicated very well with the help of an image as
Visuals are processed faster in the brain than text.
Visual Content is Social Media friendly, hence it’s easily shareable in all sorts of circle.
In Social Media Visual Content is on higher priority as these Visual Content gets 94 percent more clicks than text.
With the application of Visual Content blogs engagement increases just as respected social networking sites like Facebook Twitter etc.
When it comes to advertising on these channels, Visual Content captures more attention from users than text-only status updates and posts.
If you convey your message with an image it’s definitely effective in every sphere both in professional as well as personal context.
Businesses who market with infographics grow in traffic and average of 12% more than those who don’t.
Marketers who are into Visual Content are benefited with huge returns in terms of more readers, leads, customers & revenue too.
Hence we can definitely come to a conclusion that yes Visual Content is on demand at present.