These are a few of the 100+ updates Shopify came up with this summer 2023.

Shopify unveils Sidekick AI-Powered Assistance
Imagine you had a deeply competent, incredibly intelligent, passionate, and non-judgmental advisor available to you whenever you need them.

• Meet your new Sidekick.
  Now you can use everyday language to improve your store, tackle time-consuming tasks, and make smarter business decisions. From suggesting the best apps for your business to helping with marketing campaigns, Sidekick answers questions, solves problems, and helps you get more work done, faster.

• Shopify magic – AI-Generated Product Description
  Discover the magic of growing your business with AI built directly into Shopify.

• Translate & Adapt – Speak every customer’s language
  Translate & Adapt lets you auto-translate up to two languages for free, and manually add as many translations as you wish. The side-by-side editor makes it easy to compare and review your translations, and can also be used to adjust content between markets that speak the same language to ensure cultural, seasonal, and regional relevance.It’s easy to translate and adapt your store content for any market.

• Shopify Inbox– Drive conversion with instant answers
  Available to select businesses, quickly respond to live chat inquiries with AI-generated responses from Shopify Magic. Review the suggested text, edit, and respond to drive top-of-funnel conversions, turning more chats into sales.

• Shopify AI-Generated Email Replies
  Create high-performing email campaigns faster by generating compelling subject lines and body content with Shopify Magic. Schedule emails to send at the best time, using data-driven insights from millions of businesses across our platform.

• Shopify – Create blogs faster
  Now you can enter a topic, choose the tone, and generate long-form blog content that drives traffic to your store in seconds with Shopify Magic

• Shop – Engage your targeted audience
  From AI-powered product recommendations to personalized discovery, Shop keeps businesses on the cutting edge of commerce, so you can reach more customers.